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In 2017, our focus is on YOU!

In 2017, our focus is on YOU!

Now that the rush of the holidays is over, I have been focusing on how we are going to improve Genie Beauty for you in 2017. What we do well and what we need to do better. I had two experiences this year with Christmas gift shopping (one at a popular home-wares store and the other at an online boutique) and was unpleasantly surprised with both.

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Genie Beauty Press Launch for the Australian Market

Genie Beauty Press Launch for the Australian Market

What a blast! After our last TVSN event in Australia, we spent the next two days meeting with the Australian women’s press, beauty press, beauty bloggers and influencers. I don’t know about you but I can’t think of anything better than spending all day with beauty-minded experts getting to introduce Genie Beauty to them! I was in heaven!Read More
Time is Flying By!

Time is Flying By!

This photo of my sister and I seems like it was yesterday . . . we were in my Grandmother’s back yard in South Texas before the whole family went to church. I even remember the smell of the grapefruit trees! I don’t need to tell you that time is flying by . . . Did you notice its already SEPTEMBER?!!! From September until the end of the year life for me is a sprint! It’s as if one minute its “back to school” time and the next minute I’m taking down the Christmas tree. Are you with me?Read More
Why the world needs another eyeliner . . .

Why the world needs another eyeliner . . .

Maybe it all started with the singer Adele and her perfectly winged eyeliner . . . I tried to get the wing thing down and it took F O R E V E R . . . . so I decided it just wasn’t worth the time for me. But while I was experimenting . . . (this is how the story usually goes with all of our new product development) I thought “Why is putting on eyeliner so difficult that I don’t wear it on a daily basis?”Read More
Grey Market Product

Grey Market Product

I love a bargain as well as the next girl; but putting my health at risk for discounted skincare or cosmetics is just not worth it. A lot of buzz has been created by a recent article on website refinery29 (http://www.refinery29.com/2015/08/92495/gray-market-beauty-industry-dangers-precautions) about “grey market” beauty products and it really hit home for us at Genie Beauty. Grey market products are people or companies who use another company’s logo and/or similar packaging with counterfeit product in them. This is illegal and can be dangerous. The issues of unauthorized distribution and outright counterfeit product has caused headaches for us for many years.

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Behind the Scenes Secrets!

Behind the Scenes Secrets!

TVSN graciously invited us to attend their first ever “Live From LA” event! The Australia based TV shopping network broadcasted live right from the heart of Hollywood from a gorgeous rooftop on Sunset Blvd. We wanted to share with you the secrets behind TVSN’s incredible broadcast, how everything goes from rehearsal to LIVE FROM LA!Read More
50 YEARS!

50 YEARS!

I turn 50 today. It’s hard to believe that that much time has passed . . . it seems like yesterday I was fresh out of school and dreaming about what my future would hold!  Today, my life today is so much more than I dreamed.  And for that I am incredibly grateful.    Over the next couple weeks I’ll be sharing my story and how Genie Beauty came to exist and become a multi-million dollar brand.  But for today, let me share the four things I’ve learned that are important to me professionally but more importantly, personally.  

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Cold Wet Snow = Dry Itchy Skin

Cold Wet Snow = Dry Itchy Skin

To say this winter has been crazy and atypical would be an understatement.  California’s been hit with cold temps and rain  . . . the east coast has been unseasonably warm and then hit with massive snow and the “in-between” states (I can say that because I’m from Texas) have had a little bit of everything in-between!

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Seven Steps to a Flawless Fall

Seven Steps to a Flawless Fall

1. Buy just one thing with Fringe just so you don't look like Rip Van Winkle. One of the top fashion trends this fall is fringe- whether you choose to have fringe on a handbag, on a bootie or a necklace; channel a little boho chic to give your look some Fall freshness. Here are some ideas of how to incorporate the look into your wardrobe. And please, just wear ONE fringe item at a time!

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7 Tips to Surviving the Rest of Summer!

7 Tips to Surviving the Rest of Summer!

I thought everyone might need a little boost to make it through to the end of summer.   Here are Seven tips to help you keep your cool for the remainder of the summer . . .

1) Remember Sunscreen – I know this sounds obvious but I want to remind you because it is the number one reason why your skin wrinkles, becomes splotchy and discolored, and looks like a dried up sponge! This is one of my top “secrets” to having younger-looking skin – I wear SPF 50 underneath all my makeup. There is no such thing as a “safe” tan or a “little color”. When your skin changes color it is in response to damage. 

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Beauty Hacks from the Pros

Beauty Hacks from the Pros

Marie Claire Magazine recently published an article about the 30 makeup tips you have probably never heard of before from Makeup Artists all over the world! I picked out a few I thought are interesting and want to share them with you.

 "Add your favorite blush to the cheeks before you apply foundation for a glow that looks like it's coming from beneath the skin. A bright, warm pink at the apple is perfect for any complexion."—James Vincent, celebrity makeup artist and director of artistry for Ardency Inn

Genie Make Me Blush is a beautiful multi-functional color for your cheeks, lips and eyes!

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Time is running out on your summer...

Time is running out on your summer...

Are you feeling panicky trying to capture all the moments of your summer?Read More
Genie Beauty at Cosmoprof 2014

Genie Beauty at Cosmoprof 2014

In April, we attended Cosmoprof (the world’s largest beauty show) in Bologna, Italy. Here’s a peek at some interesting things we saw!Read More
Work & Play at TVSN Australia!

Work & Play at TVSN Australia!

We just got back from beautiful Australia for TVSN airings. Right now it's is summer in Australia so we were very excited to enjoy some sunshine in our free time (little did we know, the weather had another agenda.)Read More
Travelling Internationally and Meeting CAROLINA Herrera

Travelling Internationally and Meeting CAROLINA Herrera

I went to meet my all-time favorite fashion icon, Carolina Herrera, in NYC.Read More

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